The person at Sprinkles who came up with the idea of the cupcake ATM is an absolute marketing genius. I had never even heard of Sprinkles before I started seeing news items about this pop up EVERYWHERE. People are seriously excited about what is basically a vending machine.
Interesting. I'd think that it would be less appealing to get a cupcake -- or any food that is supposed to be fresh-baked -- out of a vending machine, even if you know that the machine is stocked daily.
ReplyDeleteMy mom gave us a $50 Sprinkles coupon as part of our birthday presents. Sadly (or not?), the cupcake ATM has not yet made it up here, so we'll have to go to the store.